Adobe has steadily expanded its reach through strategic acquisitions in various sectors, enhancing its creative and digital platforms. By acquiring companies with specialized technologies, Adobe strengthens its ability to innovate and adapt to shifting industry trends. These acquisitions help the company remain competitive while offering more comprehensive tools and services in an increasingly dynamic digital environment.
Some Notable Acquisitions
Here’s the list of Adobe’s notable acquisitions:
1. Frame.io (August 19, 2021): Cloud-Based Video Collaboration.
2. Workfront (November 9, 2020): Work Management and Collaboration Platform.
3. Allegorithmic (January 23, 2019): 3D Design and Texturing Tools.
4. Magento Commerce (May 21, 2018): E-Commerce Platform.
5. Marketo (September 20, 2018): Marketing Automation.
6. TubeMogul (November 10, 2016): Video Advertising and Programmatic Ad Buying.
7. Fotolia (December 11, 2014): Stock Photography Marketplace.
8. Behance (December 20, 2012): Creative Portfolio and Community Platform.
9. Omniture (September 15, 2009): Digital Marketing & Analytics.
10. Macromedia (December 3, 2005): Web Development & Multimedia.
For more detailed insights, explore Adobe’s patent portfolio, List of Adobe subsidiaries.
List of Adobe Company Acquisitions:
| S. No. | Acquiree Name | Announced Date | Price |
| 1 | Rephrase.ai | Nov 22, 2023 | – |
| 2 | ContentCal | Dec 08, 2021 | – |
| 3 | Frame.io | Aug 19, 2021 | $1.3B |
| 4 | Workfront | Nov 09, 2020 | $1.5B |
| 5 | Allegorithmic | Jan 23, 2019 | – |
| 6 | Marketo | Sep 20, 2018 | $4.8B |
| 7 | Magento Commerce | May 21, 2018 | $1.7B |
| 8 | Uru | Apr 27, 2018 | – |
| 9 | Sayspring | Apr 16, 2018 | – |
| 10 | KyleBrush.com | Oct 18, 2017 | – |
| 11 | TubeMogul | Nov 10, 2016 | $540M |
| 12 | Livefyre | May 03, 2016 | – |
| 13 | Digital Analytix | Nov 05, 2015 | – |
| 14 | Mixamo | Jun 01, 2015 | – |
| 15 | Fotolia | Dec 11, 2014 | $800M |
| 16 | Aviary | Sep 22, 2014 | – |
| 17 | Neolane | Jun 27, 2013 | $600M |
| 18 | Ideacodes | May 28, 2013 | – |
| 19 | Thumb Labs | May 22, 2013 | – |
| 20 | Behance | Dec 20, 2012 | $150M |
| 21 | Efficient Frontier | Nov 30, 2011 | $400M |
| 22 | Auditude | Nov 01, 2011 | $120M |
| 23 | Adobe Fonts | Oct 03, 2011 | – |
| 24 | Nitobi Software | Oct 03, 2011 | – |
| 25 | IRIDAS | Sep 07, 2011 | – |
| 26 | Adobe Sign | Jul 18, 2011 | – |
| 27 | Demdex | Jan 18, 2011 | $109M |
| 28 | Day Software | Jul 28, 2010 | $240M |
| 29 | Omniture | Sep 15, 2009 | $1.8B |
| 30 | GoodBarry | Aug 31, 2009 | – |
| 31 | Business Catalyst | Aug 29, 2009 | – |
| 32 | YaWah | Sep 15, 2008 | – |
| 33 | Virtual Ubiquity | Sep 30, 2007 | – |
| 34 | Scene7 | May 03, 2007 | – |
| 35 | Antepo | Dec 13, 2006 | – |
| 36 | Serious Magic | Oct 20, 2006 | – |
| 37 | Amicima | Oct 01, 2006 | – |
| 38 | InterAKT | Sep 05, 2006 | – |
| 39 | Pixmantec | Jun 26, 2006 | – |
| 40 | Trade and Technologies France | Apr 21, 2006 | – |
| 41 | Navisware | Dec 16, 2005 | – |
| 42 | Macromedia | Dec 03, 2005 | $3.4B |
| 43 | OKYZ | Dec 07, 2004 | – |
| 44 | Q-Link Technologies | May 07, 2004 | – |
| 45 | Syntrillium Software | May 19, 2003 | – |
| 46 | Accelio Corporation | Apr 15, 2002 | – |
| 47 | Fotiva | Dec 05, 2001 | – |
| 48 | GoLive Systems | Jan 04, 1999 | – |
| 49 | DigiDox | Sep 16, 1997 | – |
| 50 | HyWay Ferranti | Sep 05, 1997 | – |
| 51 | Sandcastle | Mar 14, 1997 | – |
| 52 | Ares Software | May 20, 1996 | – |
| 53 | Frame Technology | Oct 30, 1995 | $500M |
| 54 | Photoshop | Jan 01, 1995 | – |
| 55 | Aldus Corp | Aug 31, 1994 | – |
| 56 | OCR Systems | Jun 29, 1992 | – |
| 57 | BluePoint Technologies | Jun 21, 1990 | – |
| 58 | Emerald City Software | Mar 26, 1990 | – |