Under Armour has a total of 793 patents globally, out of which 577 have been granted. Of these 793 patents, more than 84% patents are active. The USA is where Under Armour has filed the maximum number of patents, followed by China and European Countries, it has generated an annual revenue of $5.68 billion in the year 2021. Parallelly, USA seems to be the main focused R&D center of Under Armour.
Under Armour was founded in the year 1996 by Kevin Plank. The firm is a footwear, sports, and casual apparel manufacturer based in the United States. As of May 2022, Under Armour has a market cap of $4.92 Billion.
Under Armour has developed 3D-printed midsoles for maximum athlete performance, and the company continues to innovate to stand out in the highly competitive garment sector.
Do read about some of the most popular patents of Under Armour which have been covered by us in this article and also you can find Under Armour’s patents information, the worldwide patent filing activity and its patent filing trend over the years, and many other stats over Under Armour’s patent portfolio.
How many patents does Under Armour have?
Under Armour has a total of 793 patents globally. These patents belong to 400 unique patent families. Out of 793 patents, 668 patents are active.
How Many Patents did Under Armour File Every Year?
Are you wondering why there is a drop in patent filing for the last two years? It is because a patent application can take up to 18 months to get published. Certainly, it doesn’t suggest a decrease in the patent filing.
| Year of Patents Filing or Grant | Under Armour Applications Filed | Under Armour Patents Granted |
| 2011 | 32 | 2 |
| 2012 | 78 | 15 |
| 2013 | 60 | 62 |
| 2014 | 55 | 34 |
| 2015 | 61 | 31 |
| 2016 | 113 | 61 |
| 2017 | 107 | 64 |
| 2018 | 80 | 71 |
| 2019 | 65 | 87 |
| 2020 | 44 | 70 |
| 2021 | 38 | 43 |
| 2022 | – | 22 |
How many Under Armour patents are Alive/Dead?
How Many Patents did Under Armour File in Different Countries?
Countries in which Under Armour Filed Patents
| Country | Patents |
| United States Of America | 596 |
| China | 42 |
| Europe | 35 |
| Canada | 24 |
| Japan | 21 |
| Germany | 13 |
| United Kingdom | 8 |
| Brazil | 4 |
| Mexico | 3 |
| Ecuador | 2 |
| Taiwan | 2 |
| Viet Nam | 1 |
| Korea (South) | 1 |
Where are Research Centers of Under Armour Patents Located?
Of the 400 R&D Centres, all of them are located in the United States of America.
10 Best Under Armour Patents
USD700440S1 is the most popular patent in the Under Armour portfolio. It has received 184 citations so far from companies like Cambria, Ninja Brand, and Caesarstone. It talks about Camouflage pattern.
| Publication Number | Citation Count |
| USD700440S1 | 184 |
| US20100185398A1 | 132 |
| US20080098624A1 | 102 |
| USD802897S1 | 83 |
| US20150272274A1 | 58 |
| USD727609S1 | 55 |
| USD814156S1 | 54 |
| US8099880B2 | 53 |
| US7748056B2 | 53 |
| USD660553S1 | 52 |
Which Companies are using Under Armour Patents to Advance their Research?
If patents or patents from a particular technology area of a company receive a lot of citations, it implies that the technology is being followed and incrementally innovated by the citing companies. It also indicates that citing companies are working on similar and closely related technologies.
The top companies in the Under Armour patent portfolio are Nike, JPMorgan Chase bank and Adidas.
| Company | Number of Patents |
| Nike | 48 |
| JP Morgan Chase Bank | 12 |
| Adidas | 7 |
| Wells Fargo | 5 |
| Puma | 4 |
| Samsung Electronics | 3 |
| Asics | 3 |
| Bardy Diagnostics | 2 |
| Fitbit | 2 |
| Mizuno | 2 |
Count of 102 and 103 Type Rejections based on Under Armour Patents
Top Under Armour Patents used in Rejecting Most Patent Applications
| Patent Number | Count of Rejected Applications |
| US9538798B2 | 14 |
| US9629397B2 | 11 |
| US20100185398A1 | 10 |
| US7748056B2 | 9 |
| US20150047227A1 | 8 |
| US9700241B2 | 5 |
| US8806663B2 | 5 |
| US20160324269A1 | 5 |
| US20150106992A1 | 4 |
| US9320307B2 | 4 |
| US8984775B2 | 4 |
| US8453264B2 | 4 |
| US8099880B2 | 4 |
| US7306505B2 | 4 |
| US10231511B2 | 3 |
What Percentage of Under Armour US Patent Applications were Granted?
Under Armour (Excluding its subsidiaries) has filed 382 patent applications at USPTO so far (Excluding Design and PCT applications). Out of these 250 have been granted leading to a grant rate of 80.91%.
Which Law Firms Filed Most US Patents for Under Armour?
| Law Firm | Total Application | Success Rate |
| Maginot Moore & Beck Llp | 200 | 92.12% |
| Edell Shapiro & Finnan Llc | 86 | 66.67% |
| Under Armour Inc | 35 | 50.00% |
| Plumsea Law Group Llc | 26 | 93.75% |
| Harness Dickey Under Armour | 7 | 85.71% |
| Wang Hardoon P C Under Armour | 5 | 50.00% |
| Oblon Mcclelland Maier & Neustadt L L P | 4 | 100.00% |
| Russell E Fowler Ii | 4 | 100.00% |
| Sughrue Mion Pllc | 4 | 75.00% |
| Dave Marinelli | 2 | 100.00% |
| David J Marinelli | 2 | 100.00% |
| Maginot Moore & Beck | 1 | 100.00% |
| Schmeiser Olsen & Watts Llp | 1 | 0.00% |
Under Armour (UA) has grown to become the largest digital health and fitness company in the world, creating, marketing, and selling branded performance gear, footwear, and accessories.
The Architech collection, which uses 3D printed midsoles, was launched in 2016. Selected laser sintering i.e, SLS was used to make the midsoles.
SLS is one of the technologies used by today’s 3D printers. During SLS, tiny particles of plastic, ceramic or glass are fused together by heat from a high-power laser to form a solid, three-dimensional object.
Designers were able to create a lightweight, stable, and cushioned midsole with exceptional precision and minimum waste using the software. For example, adding durability, flexibility, or weight requirements to the software may generate the particular design needs, with any excess materials simply deleted. UA was the first to market with this sneaker among its competitors, and they were successful.
Under Armour’s mission: “TO PROMOTE ALL SPORTS BY PASSION, DESIGN AND INDIRECT STRIVING FOR INNOVATION”
The brand’s unique ethos and a teenage footballer’s risk-taking that altered the world of sports. Under Armour made it into several film productions, the Olympic Games, and finally the Super Bowl Stadium because of its temperature-regulating apparel. Under Armour positioned themselves for expansion through technology and big data analytics, believing that these would add value to consumers beyond what traditional clothes merchants could provide.
What are Under Armour‘s key innovation segments?
What Technologies are Covered by Under Armour’s Patents?
The chart below distributes patents filed by Under Armour in different countries on the basis of the technology protected in patents. It also represents the markets where Under Armour thinks it’s important to protect particular technology inventions.
R&D Focus: How has Under Armour research focus changed over the years?
Interested in knowing about the areas of innovation that are being protected by Under Armour?