L’Oréal AirLight Pro Patents & Innovation

L’Oréal has always been at the forefront of beauty and innovation, and the L’Oréal AirLight Pro is no exception. Unveiled at CES 2024 in collaboration with Zuvi, this groundbreaking product highlights L’Oréal’s commitment to sustainable hair dryer technology. Backed with over 150 patents, the AirLight Pro stands as a testament to eco-friendly innovation in the beauty industry.

Infrared Hair Dryer Revolution

The L’Oréal AirLight Pro is an infrared hair dryer that leverages patented LightCare™ technology, combining infrared light with high-speed airflow for efficient drying. This innovative approach maintains the natural moisture of the hair, setting a new standard for hair hydration technology. Unlike traditional hair dryers that often cause heat damage, the AirLight Pro uses infrared light to evenly heat and dry hair from the inside out, preserving its natural health and luster.

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What makes L’Oréal AirLight Pro unique?

  1. Infrared-Light Technology: This technology uses infrared light to provide gentle, even heating, significantly reducing heat damage while speeding up the drying process.
  2. High-Speed Airflow System: Equipped with a robust 17-blade motor, the AirLight Pro delivers powerful high-speed airflow, ensuring quick and efficient drying.
  3. Energy Efficiency: The AirLight Pro consumes up to 31% less energy than traditional hair dryers, thanks to its energy-efficient tungsten-halogen bulbs, making it an eco-friendly hair dryer option.
  4. Customizable Settings: With adjustable settings and smart attachments tailored for different hair types, users can enjoy a personalized drying experience.
  5. Smart Technology Integration: Enhanced with app connectivity, this smart hair dryer allows for seamless control and customization, providing a modern, user-friendly experience.
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What is the technology behind L’Oréal AirLight Pro?

We’ve analysed the patents associated with this one of a kind L’Oréal product. Below, you’ll find summaries of the key patents that make this technological marvel a reality!


The patent, US11464313B2, describes the sleek design of L’Oréal AirLight Pro, which channels airflow efficiently through a powerful generator and external infrared radiation sources. This setup ensures optimal drying temperatures without direct contact with the airflow.

A dual-channel airflow system and thermal radiation sources, directing airflow and heat to specific areas for uniform drying is described in the patent, US2022404097A1.

The patent, US11672318B2, highlights the efficient airflow design and infrared radiation sources managed by a smart controller, optimizing both performance and energy efficiency.

The patent, US11832698B2, features the streamlined design of L’Oréal AirLight Pro that channels airflow effectively while using external infrared radiation sources to maintain ideal temperatures, ensuring efficient and effective drying.

Who are L’Oréal AirLight Pro Competitors?

In a market where brands like Dyson and Revlon also offer high-tech, energy-efficient hair dryers, the L’Oréal AirLight Pro distinguishes itself with its unique combination of infrared technology and high-speed airflow. This focus on retaining natural moisture and reducing heat damage, coupled with its energy-efficient tungsten-halogen bulbs, makes it a transformative product. Consumers today are increasingly seeking sustainable, health-oriented beauty tools, and the AirLight Pro aligns perfectly with these demands.

The L’Oréal AirLight Pro is more than just a hair dryer; it’s a revolution in sustainable hair dryer technology. By combining patented technology with a focus on eco-friendly practices, L’Oréal has created a product that not only meets but exceeds consumer expectations for performance and sustainability.

Need to know anything else? We got you covered!

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Our comprehensive report provides an in-depth look into the patent portfolio. The report includes a breakdown of the patent portfolio across various technologies, listing the patent along with brief summaries of each patent's technology.